image © David Sykes 2013 All rights reserved.

Last month I was commissioned by Irving & co to shoot this year’s Carluccio’s Easter poster campaign working with the talented Ana Rachel.

The poster design was great, very simple and they’d designed fantastic type to go with it. It was a dream job as photographer, and when the product arrived I was even more pleased!

The Carluccio’s eggs are beautiful objects. They were lovely to shoot. We had a great day coming up with different ways to show off the eggs. In the end we decided to see what they would like cracked – showing off the dark chocolate inside, looked even more delicious! It did take a while to get them to break in the right way though. In the end I perfected a technique that works perfectly every time ( with a little help from a hammer! )

I also managed to film a short animation for them at the same time, using the mini chocolate eggs – which you can watch below.

I hope everyone has a great Easter and, I hope you are lucky enough to receive a Carluccio’s Easter treat!

image © David Sykes 2013 All rights reserved.

Music : J’y Suis Jamais Allé by Yann Tiersen
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