Happy and healthy new year

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images © David Sykes 2015 All rights reserved.

Happy New year to you all, so here we are another year, hope everyone has a happy and prosperous one!

The end of last year was a very busy one work wise, so much so I didn’t get a chance to blog much so after this one I’m going to post all my latest news in a flurry of posts, so i apologies in advance!

So Kale is the latest super food and I was delighted to help promote Florette’s new salad baby kale for the Now agency.

Creative director Lee Smith came up with some great ads and when I saw the layouts I knew they were right up my street.

It was a fun and very healthy shoot with lots of lovely baby kale left over for us all to have lots of very healthy salads in the days that followed!

The finished ads are running now in magazines and on 48 sheet posters. Grab a bag and help that healthy start to the new year 😉

Christmas all wrapped up.

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images © David Sykes 2015 All rights reserved.

Before Christmas I was asked by BBH to shoot a Christmas poster for British airways. It was great to work with Harry Orton and Robin Warman again, they came up with a clever idea to use the belts as a bow.
The poster was used on their 96 sheet poster site that welcomes people as they arrive at Heathrow airport as well as 48 poster sites.

Tools for life

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tools for life 1 blog

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travel top 50 blog

images © David Sykes 2015 All rights reserved.

Last year I was asked to shoot for my favourite issue the double issue with all the inspiration for christmas in it.

This year was slightly different it was a called ‘tools for life’ taking different places in our everyday life and helping out with the best tools for each situation. As always it was great to see all the fantastic things that Josh found from all over the world.

I also shot the cover for the travel top 50, a lovely paper craft aeroplane.